Privacy Policy Móin | Adaptogenic Mushroom Effective Date: 1 March 2026 Last Updated: 1 March 2026
At Móin, we care about your wellness journey—and that includes protecting your privacy. This Privacy Policy explains how we collect, use, share, and protect your personal data when you visit moinwellness.ie (the “Site”), place an order, sign up for our newsletter, submit a product review, or interact with us. We keep things straightforward, just like our chats about adaptogens and breathwork.
We are committed to complying with the General Data Protection Regulation (GDPR) and Irish data protection laws. Móin Wellness Limited is the data controller for the personal data we process.
1. Who We Are Móin Wellness Limited is the operator of moinwellness.ie. Registered address: Cork, Ireland [Note: Please update to your full registered office address, e.g., street, town/city, county, Eircode for full GDPR transparency and compliance.] Email: hello@moinwellness.ie
For privacy questions, reach us at the email above.
2. What Personal Data We Collect We only collect what we need to deliver great service and support your wellness routine. Depending on how you interact with us, we may collect:
Identity & Contact Data: Name, email address, delivery/billing address, phone number (when you create an account, place an order, contact us, or submit a review).
Order & Payment Data: Products purchased, order details, payment information (handled securely by our payment processor—we never store full card details).
Marketing & Communication Data: Preferences for newsletters, whether you open emails, or respond to surveys.
Product Review Data: Name (or username), review text, rating, and any optional photo you submit (with your consent).
Technical & Usage Data: IP address, browser type, device info, pages visited, time spent on Site, referral source (collected via cookies/analytics—see our Cookie Policy).
Correspondence Data: Messages you send us (e.g., questions about reishi for meditation).
We do not collect special category data (e.g., health details) unless you voluntarily share it in communications or reviews—we do not base processing on it.
3. How We Collect Your Data
Directly from you: When you place an order, sign up, contact us, submit a review, or fill forms.
Automatically: Via cookies, pixels, and analytics tools (e.g., Google Analytics, Meta Pixel) as you browse.
From third parties: Our drop shipping partners (for order fulfillment), payment processors, or shipping carriers (limited to delivery info).
4. Why We Process Your Data (Legal Basis & Purposes) Under GDPR, we always have a lawful basis. Here’s what we do and why:
PurposePersonal Data UsedLegal Basis
Process & fulfill orders (including drop shipping)Identity, contact, order, paymentContract (necessary to deliver goods)
Handle payments & prevent fraudPayment & technical dataContract + Legitimate interests (fraud prevention)
Send order updates & customer serviceContact & order dataContract
Send marketing emails (newsletters, tips on breathwork/yoga with mushrooms)Contact & marketing dataConsent (you can unsubscribe anytime)
Publish and moderate product reviewsReview data (name, text, rating, photo)Consent (you provide when submitting) + Legitimate interests (improving trust & site content)
Improve our Site & understand usageTechnical & usage dataLegitimate interests (better service)
Comply with legal obligations (e.g., tax, returns, consumer law)All relevant dataLegal obligation
Protect our rights (e.g., disputes)All relevant dataLegitimate interests
Legitimate interests: We balance these against your rights—e.g., analytics and reviews help us make the Site more useful for yogis and meditators without being intrusive.
5. Who We Share Your Data With We share data only when necessary:
Drop shipping suppliers & fulfillment partners (to ship your tinctures—limited to name, address, order details).
Shopify (e-commerce platform).
Stripe (payment processing—encrypted & compliant).
An Post (shipping carrier for deliveries).
Google Analytics (usage insights—aggregated).
Meta Pixel (marketing & analytics).
Professional advisors (e.g., accountants, lawyers—if required).
Authorities—if legally obligated (e.g., tax or law enforcement).
We never sell your data. All third parties are GDPR-compliant via contracts (e.g., Data Processing Agreements).
6. International Transfers Some processors (e.g., US-based like Shopify tools, Stripe, Google, Meta) are outside the EEA. We use safeguards:
Adequacy decisions, or
Standard Contractual Clauses (SCCs), or
Other approved mechanisms.
We ensure your data stays protected.
7. How Long We Keep Your Data
Order data: 6 years (Irish tax/consumer law).
Marketing data: Until you unsubscribe/withdraw consent.
Analytics: 14–26 months (configurable in tools).
Product reviews: Indefinitely (or until you request removal), as they form part of public Site content (anonymized where possible if deleted).
Inactive accounts: Deleted after 2 years of inactivity (unless legal reasons).
We delete or anonymize data when no longer needed.
8. Your GDPR Rights You have strong rights under GDPR (free to exercise, usually):
Access your data
Rectify inaccuracies
Erase data (“right to be forgotten”)
Restrict processing
Object (e.g., to marketing, legitimate interests, or reviews)
Data portability
Withdraw consent anytime (doesn’t affect prior processing)
Not be subject to automated decisions with legal effect (we don’t do this)
Email us at hello@moinwellness.ie to exercise rights. We respond within one month (extendable if complex). You can also complain to the Irish Data Protection Commission: www.dataprotection.ie.
9. Security We use reasonable technical and organizational measures (encryption, access controls, secure hosting via Shopify) to protect your data. No system is 100% secure, but we take it seriously.
10. Cookies & Similar Technologies We use cookies for functionality, analytics (Google Analytics), and marketing (Meta Pixel). Since we don’t yet have a specific consent banner tool, we’ll implement one soon. See our separate Cookie Policy [link—to be added] for details and controls.
11. Children’s Data Our Site is not for children under 16. We do not knowingly collect data from under-16s.
12. Changes to This Policy We may update this Policy (e.g., new features). Check the “Last Updated” date. Significant changes—we’ll notify via email or Site notice.
13. Contact Us Questions? Reach out conversationally: Email: hello@moinwellness.ie We’re here to help—just like recommending the right mushroom for your next cold plunge.
Thanks for trusting Móin with your data. Let’s keep adapting and thriving.